Business Details
50+ Years
experience
Emergency
services
Your Trusted Partner for Direct Mail Marketing Solutions
Since 1969, our team of industry-leading experts has been empowering marketers to connect with prospects and customers through the power of direct mail. We have driven constant innovation and progress in our industry, evolving alongside our clients as we help them navigate a changing world. Our mission is to drive improved marketing impact for our clients with innovative and strategic, data-driven creative solutions that achieve results they never thought possible. With 55 years in the business, three production locations, and over 1,000 employees, we combine legacy expertise with forward-thinking technology to deliver measurable outcomes.We believe that anything that makes our clients more successful will ultimately drive our business forward, so we always act in their best interest, even if it means changing established practices. Our approach emphasizes continuous improvement, customer-centricity, and a commitment to forging strategic long-term partnerships that enhance marketing performance across industries.
Services
Direct Mail Marketing
Data Analytics
Creative Design
MarTech Solutions
Postal Optimization
Digital Production
Customer Acquisition
Marketing ROI Optimization
Disaster Recovery Services
Industry-Specific Campaigns
Details
- Year established: 1969
Highlights and features
- We offer 55 years of specialized expertise in direct mail marketing solutions.
- Our 100% digital production platform enables hyper-personalized campaign execution.
- We apply thousands of data attributes for precise audience targeting and segmentation.
- Our proven BETTERImpact System optimizes marketing ROI across industries.
- We maintain three production facilities to ensure nationwide service reliability.
Services
Direct Mail Marketing
Our direct mail marketing solutions combine strategic planning with data-driven execution to create hyper-personalized campaigns. We leverage advanced targeting techniques and variable componentry to deliver tailored messages that drive response rates. With 55 years of industry expertise, we optimize every aspect of your direct mail program to maximize marketing ROI while maintaining compliance across regulated industries.
Data Analytics
We apply thousands of data attributes to create precise audience segmentation and predictive modeling. Our analytics solutions identify high-value prospects and optimize campaign performance through real-time data integration. This approach enables personalized messaging that increases conversion rates while providing actionable insights for continuous improvement across marketing channels.
Creative Design
Our creative team develops data-informed designs that combine visual appeal with proven response-driving elements. We create hyper-personalized mail pieces using variable imaging and dynamic content to enhance engagement. Every design undergoes rigorous testing to ensure it aligns with campaign objectives and delivers measurable improvements in customer acquisition and retention metrics.
Disaster Recovery Services
Mail-Gard provides critical communications continuity through print-to-mail disaster recovery solutions. Our dedicated facility ensures uninterrupted mail operations during emergencies, with customizable plans that include proof-of-concept testing and annual updates. We maintain a 100% success rate in supporting business continuity for Fortune 1000 companies and government agencies since 1996.
Postal Optimization
Our postal optimization services reduce mailing costs while improving delivery performance through advanced presorting and stream management. We implement USPS-approved techniques to maximize postage discounts without compromising campaign effectiveness. This includes intelligent mail barcode tracking and single-stream production that maintains personalization while achieving postal compliance.
Questions
What direct mail services do you offer?
We provide end-to-end direct mail solutions including strategic planning, data analytics, creative design, digital production, and postal optimization tailored to your industry needs.
How do you improve marketing ROI through direct mail?
Our data-driven approach combines thousands of customer attributes with hyper-personalization to create targeted campaigns that deliver higher response rates and measurable business impact.
Do you offer disaster recovery services for critical communications?
Yes, our Mail-Gard division provides print-to-mail disaster recovery solutions with a 100% success rate in declaration support since 1996.
Can you integrate direct mail with digital marketing strategies?
Our MarTech platform enables seamless integration of direct mail with multichannel campaigns, enhancing overall marketing effectiveness through coordinated messaging.
What industries do you specialize in?
We serve financial services, healthcare, life insurance, telecommunications, and other regulated industries with customized direct mail solutions.
How do you ensure campaign effectiveness?
We use multivariate testing, predictive analytics, and continuous performance optimization to ensure every campaign achieves measurable improvements in response rates and ROI.
Reviews (6)
L. C. M.
Apr 16, 2022
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Very nice man in the receiving depth. Took me 5 hours early and had me empty in 15 minutes. No overnight parking.
Kurt S.
Jan 23, 2022
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Super experience with a client new to me. Friendly outgoing staff, excellent environment to get stuff done. Looking forward to more interactions.
Bruce Malone
May 09, 2021
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Real good place very nice just got here. 7hrs early and already being unloaded they receive 24/7 not much parking 1 or 2 truck
Abdiaziz Farah
Jan 24, 2021
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Got in and out in about 20 minutes, i got their 2 hours before my appointment, very first at the recieving department, receiving is around the building at the back, the backing space is fair, no overnight parking at all
Fazliddin Hasanov
Nov 11, 2019
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Very good receiving service she's working soo fast thank you. Drivers loved quick loading and unloading!
Google User
Jan 25, 2019
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No over night parking. Check in at the front of the building then pull around the building to turn around. Don't wait in the back or you will lose your spot in line